Credo Brands Marketing
- Market cap
- ₹ 413 Cr.
- P/E
- 6x
- P/B
- 0.97x
- 52-week range
- 62.1 – 115.6
- ROE
- 12%
- ROCE
- 14%
- Dividend yield
- 3.1%
- Debt / equity
- 0.61
- Sector
- Retailing
- Industry
- Speciality Retail
- Listed on
- NSE, BSE
About
Credo Brands Marketing Limited is an India-based company that is engaged in the business of selling fashion casual garments and accessories under the brand name MUFTI. The Company operates in retailing men’s casual wear. The Company offers a product mix of Authentic, Urban, Relaxed Casual, and Athleisure merchandise offers, spanning categories from Shirts, Jeans, Polos, T-Shirts, Sweatshirts, Sweaters, Outerwear, Blazers, Chinos, to Trousers. The Company's distribution network comprises approximately 425 Exclusive Brand Outlets (EBOs), 1,300 Multi-brand Outlets (MBOs), over 77 Large Format Stores (LFSs), as well as online platforms including its Website and other electronic commerce marketplaces, and retailers. The Company’s subsidiary is KAPS Mercantile Private Limited, which is engaged in providing services for the manufacturing of garments on a job work basis.
Quick check
The five things to look at first. Open one for more.
Compared with its industry
Speciality Retail: 28 companies →Credo Brands Marketing against the typical company in its industry. The rank is out of the companies that report each figure; green means the better quarter of the pack, red the worse quarter.
- Valuation (P/E)6 against a typical 37.3: cheaper than most peers (1st = cheapest).3rd of 28
- Sales growth+4.4% against a typical +15.4% from a year earlier.19th of 23
- Profit growth−63.7% against a typical +18.3% from a year earlier.17th of 18
- Share price, 3 months−17.4% against a typical −17.4%.13th of 25
- Size₹ 412.5 Cr. market value against a typical ₹ 464.2 Cr. (1st = largest).15th of 27
Credit ratings
Every rating action on file, newest first, including reaffirmations. Open a row for the agency's reasoning. All credit rating updates
Adequate safety
Rated A+ by CARE- No warnings from the agency.
| Agency | Current rating | Outlook | As of |
|---|---|---|---|
| CARE | CARE A+ / CARE A1+ | Stable | 20 Feb 2026 |
| Rating | Details | |||||
|---|---|---|---|---|---|---|
| 20 Feb 2026 | Reaffirmed | CARE A+ / CARE A1+ | — | CARE | ₹ 70 Cr. |
Board meetings
Results dates and other board meetings. Full calendar
| Details | ||
|---|---|---|
| 11 Aug 2026 | Financial Results | To consider and approve the financial results for the period ended Jun 30, 2026 |
| 21 May 2026 | Financial Results/Dividend | To consider and approve the financial results for the period ended March 31, 2026 and dividend |
| 9 Feb 2026 | Financial Results | To consider and approve the financial results for the period ended December 31, 2025 |
| 7 Nov 2025 | Financial Results | To consider and approve the financial results for the period ended September 30, 2025 |
| 31 Jul 2025 | Financial Results | To consider and approve the financial results for the period ended Jun 30, 2025 |
| 22 May 2025 | Financial Results/Dividend | To consider and approve the financial results for the period ended March 31, 2025 and dividend |
Financials
Consolidated figures in ₹ crore.
| ₹ Cr. | Sep 2023 | Dec 2023 | Mar 2024 | Jun 2024 | Sep 2024 | Dec 2024 | Mar 2025 | Jun 2025 | Sep 2025 | Dec 2025 | Mar 2026 | Jun 2026 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Sales | 166 | 150 | 133 | 124 | 186 | 156 | 153 | 120 | 164 | 146 | 162 | 125 |
| Expenses | 109 | 108 | 102 | 91 | 128 | 108 | 112 | 89 | 116 | 113 | 121 | 99 |
| Operating Profit | 57 | 43 | 31 | 33 | 58 | 48 | 41 | 31 | 48 | 34 | 42 | 27 |
| OPM % | 34.3% | 28.3% | 23.3% | 27% | 31.1% | 30.7% | 26.8% | 25.9% | 29.4% | 22.9% | 25.6% | 21.2% |
| Other Income | 1 | 1 | 1 | 1 | 1 | 1 | 3 | 2 | 2 | 2 | 4 | 2 |
| Interest | 6 | 7 | 6 | 6 | 6 | 7 | 6 | 6 | 6 | 7 | 6 | 6 |
| Depreciation | 15 | 16 | 16 | 15 | 17 | 18 | 19 | 18 | 18 | 19 | 19 | 19 |
| Profit before tax | 37 | 21 | 10 | 13 | 35 | 24 | 19 | 8 | 25 | 10 | 21 | 3 |
| Tax % | 24.3% | 24.8% | 28.6% | 25.1% | 25.1% | 25.1% | 27% | 23.5% | 25.3% | 27.6% | 26.1% | 27.4% |
| Net Profit | 28 | 16 | 7 | 10 | 26 | 18 | 14 | 6 | 19 | 7 | 15 | 2 |
| EPS in Rs | 4.35 | 2.42 | 1.09 | 1.51 | 4.07 | 2.81 | 2.12 | 0.96 | 2.89 | 1.07 | 2.33 | 0.35 |
Growth and returns
Compounded yearly rates over each period.
- 10 Years
- —
- 5 Years
- 15%
- 3 Years
- 6%
- TTM
- −3%
- 10 Years
- —
- 5 Years
- 40%
- 3 Years
- −13%
- TTM
- −32%
- 10 Years
- —
- 5 Years
- —
- 3 Years
- —
- TTM
- —
- 10 Years
- —
- 5 Years
- 18%
- 3 Years
- 16%
- TTM
- —
P/E and EPS over time
Daily P/E and trailing 12-month EPS. EPS updates with each result.
Peers
Listed companies in the same business.
| Credo Brands Marketing | ₹ 67.00 | ₹ 413 Cr. | 6x | 1x | 12% | — |
| Trent | ₹ 2,715.85 | ₹ 1,44,818 Cr. | 86.8x | 21.7x | 27.6% | 8.6% |
| Metro Brands | ₹ 820.00 | ₹ 22,354 Cr. | 71.1x | 14.7x | 22.2% | 14.5% |
| Aditya Birla Lifestyle Brands | ₹ 70.64 | ₹ 8,615 Cr. | 27.5x | 8.2x | — | 2% |
| Brainbees Solutions | ₹ 164.10 | ₹ 8,568 Cr. | — | 2.1x | −2.9% | −2.4% |
| Vedant Fashions | ₹ 482.95 | ₹ 11,734 Cr. | 25.8x | 4.9x | 20% | 26.2% |
Management
- Kamal Khushlani
- Executive Chairman of the Board, Managing Director
- Rasik Anandbehari Mittal
- Chief Financial Officer
- Sanjay Kumar Mutha
- Compliance Officer, Company Secretary
- Poonam Khushlani
- Whole-time Director
Prices are delayed and for information only. Nothing on this page is investment advice.